Projet
Client /
Lina's Paris
designation /
Marketing & Communication strategic collaboration
Date / 2010 - 2011
place / Paris
project category /
provided services /
Brandbook analysis, POS decoration, event posters, promotional leaflets
Lina's Paris is a chain of restaurant that specializes in the "chic sandwich". Created in 1989, the brand counts with a very strong fame.
Recruted by the new marketing direction, our team had the pleasure to work on the new brand book analysis and its roll-out in the boutiques : menu boards, event posters (Twelfth-Night pancake, Valentine's day), promotional leaflet, boutique decoration...
A collaboration based on a profound work on the brand, that aims at improving its image and increasing in-store trafic.

